Influencer Marketing
The most connected influencer marketing agency in Dubai
Partner with influencers your audience relates to—ones who reflect your brand and can be your ambassadors. Our network includes some of the top influencers on the Dubai scene, spanning various communities, industries, and platforms. We know how to choose the right ones for your brand and integrate them into your strategy, so every shoutout and endorsement supports your overall goals.
What’s included in the service
Influencer relations
We connect and communicate with influencers on your behalf, building lasting relationships with those who align with your brand’s identity and can serve as strategic partners and ambassadors.
Content strategy
Our content team and social media specialists develop a user-generated content (UGC) strategy to ensure every piece of influencer-created content reflects your values, reinforces your brand identity, and positions you exactly how you want with their audience.
Campaign management
We work closely with influencers to manage your campaign end-to-end — handling everything from planning and execution to tracking performance and optimizing the campaign after launch.
Our process
Influencer selection
We identify influencers who align with your brand and have the right audience—people who match your ideal customer profile. We make sure the influencers we pick are influential in your niche and that their followers are likely to be interested in the products or services you offer.
Outreach & negotiation
Once we find the right influencers for your brand, we reach out and negotiate the collaboration. We secure the best pay rates and terms to ensure the partnership is smooth, effective, and beneficial for you.
Campaign blueprint
We create a campaign aligned with your business objectives—whether it’s brand awareness, sales, or something else. We establish KPIs to track results and set clear guidelines to shape the influencer’s content and association with your brand.
Execution
Our team of social media specialists and content creators launch the campaign and collaborate with the influencer to manage audience engagement, making real-time adjustments based on the feedback.
Monitoring & evaluation
We track the campaign’s results for weeks after execution, measuring performance against the pre-set goals. We analyze what worked well and identify areas for improvement to refine future campaigns.
Why our branding services are the best in Dubai
Wide network of influencers
We have a database of the most popular and relevant macro and micro-influencers in Dubai across key industries — influencers with impactful voices and loyal followings in different communities and audience segments.
Full-stack expertise
We’re a team of marketing professionals with the expertise to run influencer marketing campaigns as part of a broader strategic framework, built specifically for your brand and its goals.
Why choose us
Collaborative partnership
We work as an extension of your team, ensuring that every influencer campaign we run aligns with your brand’s mission and goals, driving meaningful growth for your business.
Creative integrity
We focus solely on practices that enhance your brand’s online presence. We do whatever it takes to give you guidance you can trust — always with your brand’s advantage in mind.
Empathy
Influencer marketing is about building relationships — with influencers who can be your strategic partners and with the audience you’re trying to reach. We begin by understanding your audience’s needs, values, and interests, as well as the influencers we collaborate with, ensuring your brand connects in a way that feels human, authentic, and impactful.
Frequently Asked Questions
The right pick has to fulfill two key criteria:
1. Industry relevance
We identify influencers based on their relevance to your industry, alignment with your brand values, and audience demographics. The influencer’s following must be authentic, engaged, and match your ideal customer profile.
2. Campaign goals
The type of influencer we choose depends on your campaign objectives (e.g., awareness, conversions, or recognition) and the audience segment you’re targeting:
- Mega-influencers (1M+ followers): Best for broad brand awareness and recognition. Their massive reach makes them ideal for campaigns aimed at boosting visibility across wide audiences.
- Macro-influencers (500K–1M followers): Perfect for more targeted exposure. Their audience tends to be more niche-specific, which makes them great for building recognition within a clearer market segment.
Micro-influencers (1K–100K followers): The go-to choice for driving conversions or encouraging specific actions like purchases or subscriptions. Their smaller, close-knit communities trust their recommendations, making it feel more like advice from a friend than a celebrity endorsement.
We don’t stick to just one platform because your audience doesn’t. Our approach is built around finding your audience where they already spend their time. That means we identify the most relevant influencers in your industry, figure out where their audiences are most active, and tailor the strategy to match each platform.
We set clear KPIs at the beginning of the campaign, such as reach, engagement rates, conversions, and ROI. After the campaign, we track performance against these KPIs to measure success and identify opportunities for improvement.
Our content team and social media specialists develop a user-generated content strategy that provides guidelines for the influencer. We collaborate closely with them to ensure their content reflects your brand voice, values, and messaging.
It depends on your objectives. For brand awareness, results can be immediate. For conversions or sales-driven campaigns, it may take a few weeks to measure the full impact as we track results and optimize accordingly.
Yes, we do, and it’s one of the things that set us apart. We believe marketing is about building real, lasting connections—something that’s especially true in influencer marketing. Influencers are the bridge between your brand and their audience, and cutting them out after a one-off shoutout isn’t a strategic move. We approach influencer marketing as a community-building tool, where influencers become your brand’s ambassadors, maintaining that connection over time. We oversee these partnerships within a comprehensive strategy to ensure they align with your brand’s vision and goals.